Graham, John L. <br/><br/>
Marketing internacional 
Philip R. Cateora,  John L. Graham. 
 - 10 
 - Mexico  McGraw-Hill  1999. 
 - 810 p. 
<br/><br/><label>ISBN: </label>0256259828 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing internacional
<br/><br/><label>Dewey Class. No.: </label> / 658.42